The project “Partnership for Urban Development” and the Ivano-Frankivsk City Council invite creative and active citizens to join the “cultivating” Ivano-Frankivsk brand in urban space, cultural life of the city, the city administration system and generate ideas for projects promoting the city.
In the framework of the development of the Marketing Strategy of the city of Ivano-Frankivsk it is planned to hold a creative meeting in the format of “Open Space” on the theme: “Projects of cultivating the brand of the city “, which will be held on November 24, 2017 (from 10:00 to 15: 00) in the hotel “Nadia”.
Open space is a creative method of discussion in groups that is used for strategic development and problem-solving solutions. The event participants will be able to offer ideas, topics for possible future projects to create a positive image of the city and discuss them in small groups.
Preferred project topics:
- Projects to visualize, “grow” and consolidate the brand in the urban environment and infrastructure, in particular, the formation of investment products, the creation of modern tourist infrastructure, public space, transport and services.
- Projects for the promotion of the brand in the cultural environment of the city, in particular, conducting business and cultural and artistic events, events of national and world level for the guests of the city, cultural activities for the inhabitants.
- Projects for the promotion and promotion of the city’s brand.
After selection and further examination, the projects will be included in the Marketing Strategy of the city.
Registration is made via the link: